Murray does Dallas

If you're in employee communications, it's hard to avoid hearing about the success story of Southwest Airlines. So many companies today crave that elusive mojo called "employee engagement"; Southwest has it in spades. Ragan Communications recently celebrated that success with a an internal communications conference at Southwest's headquarters in Dallas, giving attendees a deep-dive view of how the airline has created, and maintains, what has to be one of the healthiest, happiest corporate cultures on earth.

My old friend David Murray was there, and wrote about his experience for Ragan's slick new New York Times-style Web portal. This is must reading for employee communicators... and their bosses.

Link to David's article here. And pass it along.